Responding to Yahoo!'s recent overhaul of its local search, which marked a gigantic improvement over the Yahoo! Yellow Pages site (yp.yahoo.com) Google has rolled out an improved local search of its own, incorporating two major improvements:
-
Results are displayed on a map with roll-over icons.
-
Users can now search locally from the Google home page (or the Toolbar) by adding a zip code to the search string.
The first point imitates Yahoo!'s icon-driven mapping of local search results, but places the map one click
closer—right on the results page. (Yahoo! forces the user to click a map button.) The second point is damn convenient,
and unmatched currently at Yahoo!.
When it comes to results, though, Yahoo! performs better in my testing. For example, when searching for pet stores in
my zip code, Google misses one directly across the street from my home; Yahoo! doesn't.
21. Phoenix Arizona web design and web development - professional web design company providing all services related to website design and web development.
Posted at 4:42AM on Dec 19th 2005 by Shannon Light