This is the real deal—a terrific application of
Google Earth that enlivens its potential and
illuminates one path into the future of local search. Prudential Preferred Properties has created a network plug-in for
Google Earth that identifies real estate listings in and around Chicago, giving the user flexible search and browse
tools that are automatically updated. Here is the
announcement and instructions; you need a free coipy of Google Earth, which every high-speed household should be
running anyway.
Once plugged in, the network location is added to My Places, ready for perusal at any time. Google Earth swings you
over Chicago and a giant swarm of listings appears. Drill down in My Places to eliminate categories of listing and thin
out the swarm. Clicking any single listing reveals a property description. Clicking More Info opens Google Earth's
built-in browser to display the listing pasge from the Prudential site. Now you're suddenly looking at the actual house
and neighborhood in the upper pane, and photos with descriptions in the lower pane.
This is real estate for today! I have been using Google Earth in this fashion, but forced to bounce between a browser
showing listings and Google showing satellite imagery. Every real estate company in the U.S. should follow Prudential's
lead and integrate their listings into Google Earth. So should Realtor.com, the multiple listing portal, but I'm not
holding my breath for that.
Chicago Real Estate in Google Earth
Reader Comments
(Page 1)3. Realtor.com probably won't get to this level of sophistication for years. It is painful to switch from a service like ZipRealty.com to Google Maps to something else and so on. Whoever can create the "ultimate" real estate search will be interesting to see, it definitely doesn't exist yet. (Google?)
Posted at 4:42AM on Dec 19th 2005 by Todd Henley
4. Hi-- I'm having trouble installing the Chicago Real Estate Network Link. If I 'open' the file, I get the Installshield Wizard which doesnt do anything much, or if I 'save' it, I dont know how to install the .kmz file so as to get the Network Link in 'My Places'. Can you help??
Posted at 4:42AM on Dec 19th 2005 by Neil
5. Todd wrote:
"Realtor.com probably won't get to this level of sophistication for years."
---
Well, I have to tell you, it's REALLY easy to put your listings into Google Earth format, and it's REALLY easy to automate the process so that the representation in Google Earth is up-to-date at all times.
All it takes is a bit of vision, which most Realtors don't have. For the most part, this industry and most Realtors do not use technology effectively or with too much imagination.
At my site, I have my own Google Earth KML file for my Chicago area listings and sales - it's terribly, terribly, easy to do.
Posted at 4:42AM on Dec 19th 2005 by David Weiss
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8. Here is a FSBO site that is offering the same type of service: http://www.forsalebyownercenter.com/google-earth-real-estate.aspx
Posted at 4:42AM on Dec 19th 2005 by CA real estate broker








1. After reading your posting, I wanted to try it, but ended up with the following message:
"Google Earth downloads temporarily delayed
"Thanks for your interest in Google Earth, but we're sorry we can't offer you a download right now. As you know, Google Earth is in beta, and we're still building out our ability to take on new users. We're making good progress, and expect to be able to accept new downloads shortly, so we recommend you check back daily at earth.google.com. We hope to be able to welcome you and other new planet surfers soon.
"We appreciate your patience,
The Google Earth Team"
Posted at 4:42AM on Dec 19th 2005 by M Green