Through Joga,
users can get to know fellow fans, create games and clubs, and watch video clips and view pictures. Joga, like Orkut, is an organically grown network of friends that focus solely on the love of
soccer. Joga is a member’s only portal community that you can only get invited to from someone who is already a
member. Although it is accessed by members only, you can drop your name and email on the site, and hope for an invite to arrive shortly.
This is a pretty interesting concept for Google, teaming up with a brand like Nike to offer communities. Should be interesting to watch the success of Joga, and how it pans out, and morphs into other opportunities for Google.
1. Google and Nike’s Community game!! Joga.com (Exclusive Screenshots)
http://search-engine-blog.seocase.net/2006/03/18/google-and-nikes-communit-game-jogacom-exclusive-screenshots/
Posted at 11:34PM on Mar 17th 2006 by Manoj Nahar